Driving Global Awareness and Engagement for an Innovation Agency
Board of Innovation is an international innovation consultancy that needed to increase visibility and connect with targeted global accounts.
We conducted an SEO audit identifying opportunities to improve organic presence, then advised their web and marketing teams on optimization best practices.
Geo-targeted LinkedIn campaigns engaged priority accounts during regional events. Contextual and behavioral Google Ads expanded reach and built brand awareness with relevant audiences.
IMPACT
Geo-Targeted Campaigns Drove Engagement With Target Accounts Globally
The impact:
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Expanded global visibility and discovery through SEO
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Increased engagement within target accounts via LinkedIn
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Extended reach and reinforced branding through Display/Search
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Equipped marketing and sales teams with an optimization roadmap for site content
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Provided ongoing search, social, and paid media expertise
With aligned organic and paid digital strategies, Board of Innovation gained traction globally, turning awareness into action among high-value prospective accounts.
